A luxury real estate event in Mexixo City. As pr agency, Bacana Communications has recently crossed the Atlantic, bringing its expertise from Madrid’s stylish Salesas district to the vibrant neighbourhood of Polanco in Mexico City. Sharing the same language and a deep-rooted appreciation for quality and excellence, Mexico represents a market with which we feel a natural affinity. With this in mind, we chose one of Latin America’s most dynamic capitals to host a landmark occasion for the agency.
On 5 November, Bacana Communications celebrated its first official event in Mexico City, designed with a dual purpose. Firstly, to introduce MAISON 17, an exclusive new real estate development led by Cristina Valls Taberner. Secondly, to present Bacana Communications to the Mexican audience, opening doors for both local brands aiming to enter the Spanish market and Spanish companies seeking to connect with Mexican consumers.
MAISON 17: A New Benchmark in Luxury Living in Madrid
Located in the heart of Madrid’s coveted Salesas district, MAISON 17 is the latest development by The Brick Investments. This premium residential project offers a refined collection of three- and four-bedroom apartments, each designed to deliver both comfort and sophistication.
The properties feature exterior balconies, concierge services, and an impressive selection of high-end amenities tailored to modern urban living. Every detail has been carefully considered to meet the expectations of discerning buyers who value exclusivity, design, and prime location.
At Bacana Communications, we firmly believe in the synergies between Spain and Mexico. Despite the geographical distance of over 12,000 kilometres, both markets share a common sensitivity towards craftsmanship, luxury, and excellence. This shared mindset makes Mexico a natural partner for showcasing Madrid’s most distinguished real estate opportunities. We wanted to present Madrid luxury real estate in Mexico.
The event brought together a curated audience of friends, luxury brand representatives, investors, and influential figures, all eager to discover some of Madrid’s most exclusive property developments. MAISON 17 stood out as a symbol of contemporary elegance, capturing the attention of attendees interested in international real estate investment.

Spanish Gastronomy Takes Centre Stage in Mexico City
No Bacana Communications event would be complete without a celebration of Spanish culture—and gastronomy played a leading role. Guests were treated to an exclusive tasting experience featuring FISAN Acorn-Fed Iberian Ham, one of Spain’s most prestigious gourmet products.
The tasting took place at the elegant The Alest Boutique Hotel, located in the prestigious Polanco district. This carefully chosen venue provided the perfect setting for an intimate and sophisticated gathering of investors and industry professionals.
Renowned for its exceptional quality, Iberian ham continues to enjoy strong recognition in the Mexican market, where Spanish gourmet products are highly valued. The experience included a live professional carving demonstration, showcasing the artisanal precision and expertise required to produce and present this iconic delicacy.
Guests were captivated not only by the rich, unmistakable flavour of the acorn-fed ham but also by the artistry behind its preparation. The meticulous slicing technique, elegant presentation, and sensory experience all contributed to an unforgettable evening that highlighted the excellence of Spanish culinary heritage.

Building Bridges Between Spain and Mexico
This inaugural event in Mexico City marks a significant milestone in Bacana Communications’ international growth strategy. By creating meaningful connections between Spain and Mexico, the agency continues to position itself as a key player in facilitating cross-market opportunities.
Our mission goes beyond communication—we aim to build bridges between cultures, industries, and audiences. Whether promoting luxury real estate developments like MAISON 17 or introducing premium Spanish products to new markets, Bacana Communications remains committed to delivering excellence on a global scale.
Mexico, with its dynamic economy and appreciation for high-end experiences, represents a strategic market for future collaborations. This event is just the beginning of a broader vision to connect brands, investors, and audiences across borders.
As we continue to expand internationally, Bacana Communications will remain focused on curating unique experiences, fostering meaningful partnerships, and showcasing the very best of Spanish innovation, design, and craftsmanship worldwide.

